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Bio

Pear provides CPG brands with the infrastructure and tools to seamlessly enable retail ecommerce. We take care of the personalized purchase paths, inventory scanning, insight collecting, pixel firing, data capturing… so your team can focus on what they do best: creating an amazing brand with products people love.

We partner with a wide range of CPG brands including 818 Tequila, TruRoots, Liquid Death, General Mills, Perdue Farms, Sartori Cheese, and more. We’re excited to learn about your brand and discuss how Pear can support your retail ecommerce goals.

Fun fact: every week we start our team meeting with a "would you rather?" question. Everyone must answer. Clarifying questions and comments are allowed/encouraged. So, Foodboro community, would you rather: A. Fight a chicken every time you get into your car OR B. Fight a gorilla every year on your birthday?

Location

United States

Years in business

0-5 Years

"Gives"

We’re happy to discuss or share resources related to getting started with the retail ecommerce channel, how Pear’s suite of tools can strategically help your brand, leveraging performance marketing tactics via retail ecomm, and more. Reach out for case studies, ebooks, blogs, or to get in touch with our team.

"Asks"

We’re interested in and excited to connect with both emerging and established CPG brands looking to enable or scale their retail ecommerce. We’d appreciate any intros and opportunities to chat!

About Brand

Pear Commerce is the retail ecommerce platform that connects CPGs to retailers, converting shoppable media into actionable insights that fuel performance marketing.     We are redefining how CPG brands think about ecommerce by providing the infrastructure for the Retail Ecommerce channel alongside DTC and Amazon. Our shoppable store locators, widgets, and add-to-cart links illuminate the customer journey—from impression to sale, providing a closed feedback loop for CPGs' digital marketing efforts and allowing for true conversion-optimized campaigns (for the first time ever).     In short, we are unlocking the DTC Playbook for CPG Brands at retail.

Launched in

About Products

A successful retail ecommerce strategy requires shoppability, shopper insights, and closed-loop data to inform performance marketing decisions. Pear's proprietary inventory scanning at over 3,000 retailers provides the best shoppability and out-of-stock detection available, dynamically displaying retailers based on geolocation and real-time inventory counts. Pear is also the only retail ecommerce solution with transaction-level, full-funnel, attributable sales data from retail. CPGs can finally know which clicks resulted in an action - and where their consumers are most likely to be engaging - across traffic source, geography, UPC, retailer, and more. With pixel-firing at every step of the funnel, brands have the ability to create custom audiences for retargeting, build lookalikes, and optimize with direct-to-consumer level performance marketing tactics. Brands enabling the full Pear suite unlock the capabilities to confidently run marketing campaigns to retail, driving both awareness and purchases through the retail ecommerce channel.